Search Engine Advertising (SEA)

Op het gebied van SEA heeft iProspect alle expertise in huis. Onze SEA, Social en Video Advertising consultants zorgen ervoor dat uw potentiële klanten op een slimme manier, met oog voor rendement, bereikt worden en converteren.

Onze aanpak

  • 1

    Gezamenlijk de doelstelling van uw PPC (SEA) campagnes bepalen

    Als startpunt van de samenwerking denkt iProspect graag met u mee in het definiëren en afstemmen van de PPC (SEA) doelstellingen.

  • 2

    PPC campagne opzet, management & monitoring resultaten

    Onze ervaren en gekwalificeerde consultants helpen u bij het opzetten, managen, analyseren en rapporteren van uw PPC campagnes. Alle iProspect PPC specialisten zijn Adwords Qualified individuals.

  • 3

    Kennisdeling en -overdracht

    Door onder meer te werken op locatie en het aanbieden van trainingen, helpen wij u uw kennis op het gebied van PPC te vergroten.

  • 4

    API technologie

    De PPC consultants van iProspect maken gebruik van onze slimme API technologie om uw Adwords campagnes automatisch actueel te houden op basis van uw meest recente aanbod, prijzen en voorraad.

Case Study

PPC voor PostNL

By automating the growing number of local recruitment search campaigns of PostNL, we decreased the management hours significantly.
Glen Zoeteweij Online Marketing Consultant @ PostNL Online

How to advertise on millions of products, brands & categories... while aligning to daily inventory?

iActivate - We activate, you profit

Increase revenue 

Discover a new dynamic feed management system
• Are you advertising on more than 100 inventory products? 
• Are you wondering how to monetize your full product portfolio?
• Are you looking for ways to increase the efficiency of your search advertising?
• Do you want to spend less time on repetitive tasks?

What exactly is iActivate?
iActivate helps build out large scale SEA PPC campaigns and specialises in pulling in feeds so that real time inventory can be managed. Other benefits of the tool include:
• The platform enables the automation of PPC campaigns
• It is extremely easy to achieve scale for large clients
• Also allows for scale across markets, countries and languages
• Displays up-to-date custom made ads
• It is a combination of an automated and manual management
But most important it is a tool that allows you to advertise millions of product names, categories and prices while staying aligned with your daily inventory levels.

iActivate Benefits
• Scale to all markets, countries and languages globally
• Scale across Adwords, Bing & Yahoo!
• Finest setup tailor-made for client
• Up to date inventory pricing and availability online
• Works seamlessly with DoubleClick, Marin, Kenshoo, Adform a.o.

People;
  more time for strategy and improvements, less
                 upkeep
Time;      quick scaling across markets, countries and    
                 languages
Control; only advertise on available inventory or
                 according to business rules. Easily manage
                 huge accounts
Results; more revenue, less spend

Clients 
KLM, Hilton, Thomas Cook, Expert, Billetservice
iActivate is a cutting-edge proprietary SEA / PPC technology that easily creates full advertising accounts from your clients’ inventory data. First, it enhances the inventory feed for imperfections, to ensure maximum quality. Next it takes away standard manual optimization hours that consultants can use to do actual improvements.





How does it work?
 
 


History

iActivate was created 8 years ago at iProspect The Netherlands and is still evolving. The service is operated from The Netherlands for 100+ clients, across more than 300 accounts. It ensures a full quality PPC presence across the globe for the biggest brands in the US, UK, The Netherlands and the Nordics.










Curious about how iActivate can drive your business performance? Please contact ales.sturala@iprospect.com or infonl@iprospect.nl