Shop.org 2015 Digital Summit

Be sure to stop by the Big Ideas Session on Wednesday, October 6th at 2:00PM in the Exhibit Hall. Mark Rockett,  our SVP of Data, Attribution & Insights will be joining Adroit Digital to discuss how to focus on the right outcomes when it comes to measuring marketing campaigns. Mark joins iProspect from last year's Rockett Interactive acquisition and he holds a deep understanding of attribution and customer touch points proven to drive ROI. 

"Are You Focusing on the Right Outcomes in Your Marketing Campaigns?"

Measuring campaigns based on behaviors like conversions instead of impressions, all while maintaining efficient spend levels, will help produce better ROI and revenue. To maximize behavioral audience targeting, you need fresh, accurate data at scale and the right media strategy to achieve the best outcomes.  Join our fireside chat lead by Adroit Digital President Jacob Ross to see how iProspect Senior Vice President of Data, Attribution & Insights Mark Rockett and Blue Moon Agency Senior Digital Strategist Garrett Hood drive better campaign outcomes with a tailored approach targeting key audiences. 

Learn more about this event.



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