#WhitePaper

Exploring the Art and Science of Marketing Attribution

15/02/2013 Download now

In partnership with Visual IQ, we examine how marketing attribution can improve the quality and performance of your marketing.

Marketers need tools and state-of-the-art methodologies to understand and act on the internal mechanisms and dynamics of their marketing.

This timely whitepaper will unpack insights including:

Five key benefits of attribution
Six common misconceptions - and the truth
How to get started - a methodology and a roadmap
How brands are putting marketing attribution and its benefits into action

Download the whitepaper and discover what marketing attribution can do to improve the quality and performance of your marketing.

Download "Exploring the Art and Science of Marketing Attribution"

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