#Insights

Digital Performance Report: August 2020 Edition

This report looks at Paid and Organic Search, Shopping, Paid Social, Marketplace & Retailer Optimization, Display, Video and Mobile to understand performance trends during unprecedented times.

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A deeper understanding of various channels and their performance in Q2 2020

In the newest iteration of our Digital Performance Report, we evaluate the impact the COVID-19 pandemic and social justice movement in the U.S. has had on consumer behavior, media consumption habits and advertising performance. This report offers key takeaways from Paid and Organic Search, Shopping, Paid Social, Marketplace & Retailer Optimization, Display, Video and Mobile and analyzes data from our portfolio of brands, all of which are managed by iProspect U.S.

Insights from the August 2020 edition of the Digital Performance Report include important platform and vertical trends during a time of stay-at-home orders and remote working across the nation, major factors for people making online decisions and the shift in consumer behavior that extends beyond digital platforms.

Download the full report for more details on how to leverage and understand the changes happening within our industry and what you need to consider for your marketing plans this year.

Download "Digital Performance Report: August 2020 Edition"

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