Consumer behavior around search is changing and voice is at the heart of that change. Digital assistants and intelligent agents are shifting the emphasis from keying words into a box to speaking them in natural language. So how do marketers adjust their strategies to the rapidly developing world of voice-based conversational commerce?
In partnership with Adweek, join Bing, iProspect and T-Mobile to explore the opportunities that AI and voice search create. You’ll learn about optimizing campaigns for voice search, including:
Consumer behavior around search is changing and voice is at the heart of that change. Digital assistants and intelligent agents are shifting the emphasis from keying words into a box to speaking them in natural language. So how do marketers adjust their strategies to the rapidly developing world of voice-based conversational commerce?
In partnership with Adweek, join Bing, iProspect and T-Mobile to explore the opportunities that AI and voice search create. You’ll learn about optimizing campaigns for voice search, including:
Bing’s exclusive search data on consumer behavior
Insights from iProspect on the performance marketing implications of voice search
Real-world advice on using intelligent agents from T-Mobile