With Pokémon Go becoming a global phenomenon, it has demonstrated an increasingly viable consumer appetite for Augmented Reality experiences.
Consider your company’s on-the-go audience. What is their mobile need? What are they looking for you to offer or answer? This is a great place to start internal conversations with your marketing and digital teams, as well as your agency. In the post-digital era, your brand name doesn’t mean as much if the associated experience is poor.
We want to help you get started. In our most recent POV, we’ve outlined 6 points for marketers to wrestle with in consideration of AR as part of a near term marketing mix. Download it today to see how you can take advantage of Augmented Reality in your marketing strategy.
