Manager, Paid Social

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Brand: iProspect
Location: New York - 150 E 42nd
Full Time / Part Time: Full time
Post Open Date: 02/01/2020

The Manager, Paid Social directly manages and develops the client accounts for paid social campaigns and oversees the implementation of new accounts.

Key Accountabilities:

·       Ability to develop high level social strategy, leverage social across platforms and integrate social media into multi-channel marketing strategy

·       Own and manage the activation strategy and daily optimization tasks

·       Manage campaign budgets and advises on recommended campaign optimization

·       Ensure campaign delivery, performance and advertiser goals are being fulfilled as scheduled

·       Plan and manage allocated campaigns and implements new initiatives that exceed client KPIs

·       Manage and develop direct reports and is accountable for career development

·       Liaise with other channels

·       Contribute to new business development when required

·       Build strong relationships across client services team and with client.

·       Assist with meetings, QBRs as needed

Qualifications:

·       4-5 years of experience in a digital agency, with extensive experience using social biddable platforms (Facebook, Twitter, etc.)

·       Demonstrated experience in directing managing large and complex Paid Social campaigns

·       Deep understanding of how Paid Social interacts with Display Media, SEM, SEO, Affiliate, Feeds, Mobile and Attribution

·       Proven ability to think strategically, making credible recommendations to clients that drive measurable results;  identifies and pursues opportunities to grow business

·       Understands Paid Social campaign management technology from implementation to daily management of optimization features

·       Experience successfully leading a large team, setting best practices, inspiring excellence & innovative solutions and serving as a point of escalation

·       Ability to think strategically and identify and resolve problems in a client-centric environment

·       Experience working with financial data and budgets

·       Excellent communication and presentation skills both verbal and written

·       High levels of integrity, autonomy, and self-motivation