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What Panda and Payday Mean for the Future of Google Algorithm

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Google takes a swing towards improving the quality of its search results.

With roughly 7% of English search queries affected by Panda 4.0, Google recently took a major swing at improving the quality of its search results.  iProspect believes Panda 4.0 and Payday 2.0 indicate Google’s quest for quality is not dead, Google is not afraid to go vertical-specific and quality isn’t just about the sites that are listed.

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The Pace of Progress | dentsu 2024 Media Trends

Get ahead of your year end and forecasting conversations. In the swiftly evolving world of media, maintaining a competitive edge is paramount, and dentsu's 2024 media trends report equips you for what lies ahead. For 14 years, dentsu's annual media trends report has been the industry's most sought-after trend forecast. Download the report now to prepare yourself for the future.

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