News
iProspect @ CES 2023: What's Next In Tech & Media
Blog
In our CES 2023 What’s Next Report, we have identified the intersection of key trends and technologies we saw on the show floor, along with what’s making waves outside of CES for the upcoming year.
1 mins read
iProspect bags the Zalando media account
Blog
The international fashion company selects iProspect as its Global Media Agency of Record following a competitive pitch.
2 mins read
The importance of maintaining investment during periods of financial downturn
Blog
Recession, financial downturn, call it what you will… what is clear is that the immediate reaction of many brands in periods of financial hardship is to claw back or reduce marketing budgets. From a media and marketing perspective it is of course frustrating when it seems like cutting ad spend is the immediate solution finance departments find to balance the books or prepare for a potential economic downturn. But is it the best solution, and if not, what does history and experience tell us is?
4 mins read
Ad Spend Report December 2022
Blog
Advertising Spend is projected to keep rising through the next few years, but the growth is slowing. Discover more insights at iProspect.
2 mins read
Performance Marketing Specialist (middle/senior)
Blog
iProspect is a leading global digital-first media agency, part of dentsu international. iProspect has over 8000 employees in 93 countries, including Latvia. iProspect accelerates brands through a performance mindset. iProspect Latvia team works with the largest global and local brands and e-commerce businesses such as Printful, Philips, 220.lv and others. In iProspect, we believe we are born to perform. We always seek to how to constantly improve what we do. WHAT WILL YOU DO: Help iProspect clients to grow and reach their business and marketing goals. Plan, setup, optimize and scale digital marketing campaigns in Latvia and worldwide, working with Google, Facebook (Meta) and other ad channels. Consult clients on digital performance strategy, channels, performance optimization and other digital marketing topics, independently and with other senior team members. Communicate with clients and colleagues in Latvia, Baltics and worldwide. Constantly learn and improve your knowledge. WHAT WE EXPECT FROM YOU: Analytical and critical thinking. 2-3+ year experience with performance campaign managing, optimization and scaling in various markets. Excellent Latvian and English language knowledge. Interest in Digital Marketing, Analytics, Ecommerce and Conversion Optimization. Ability to independently organize your work. Desire to constantly learn and develop your professional skills. WHAT WE OFFER: Work in one of the largest global digital media and performance agencies. Salary from 1700 EUR gross, depending on experience and skills. Health insurance and social guarantees. Flexible work schedule working from home or office. Friendly and professional team. Teambuilding events. Training, opportunity to improve and gain international experience. Access to technology, trainings, materials, and knowledge from iProspect, dentsu global network and largest media partners, such as Google, Meta and others. To apply, send your CV to info.latvia@iProspect.com 0
2 mins read
RECMA names iProspect as ‘surging’ in annual media network report
Blog
RECMA (Research Company Evaluating the Media Agency Industry) named iProspect a Top 15 global digital agency network, ranked 14th overall.
2 mins read
iProspect featured in WARC’s Gen Z Report
Blog
What do they think marketers need to keep in mind when trying to engage young people? Discover more about Gen Z, at iProspect.
3 mins read
Midyear dentsu Ad Spend Report 2022
Blog
The midyear follow-up to the January 2022 edition of the dentsu Global Ad Spend Forecasts points to a continued recovery despite another year of economic uncertainty.
5 mins read
Vai un kā pāriet uz Google Analytics 4
Blog
Google Analytics 4 ir jauns analītikas risinājums, kas drīz aizvietos esošo Google Analytics versiju. Rakstā mēs apskatīsim vai un kā pareizi pāriet uz Google Analytics 4
9 mins read
iProspect snaps up Josh Dwiggins as new Global Chief Client Strategy Officer
Blog
iProspect announces the appointment of Josh Dwiggins to its global leadership team as Global Chief Client Strategy Officer.
2 mins read