Google Shopping

Google Shopping introduces free product listings

Download now

Paid product listing ads now appear alongside free listings within the Google Shopping tab. This change allows merchants to show their offers on the Shopping tab without charge, although this does not affect Google Shopping Ads served via Google Search Paid product listing ads, which will continue to appear in ad slots and will operate in the same way as Shopping Ads do today. It will continue to evolve throughout the year in the Shopping tab and in this POV we look at the update in more detail, including eligibility, reporting and what the change means for brands. 

Google Shopping front cover

Download "Google Shopping introduces free product listings"

The Pace of Progress | dentsu 2024 Media Trends

Get ahead of your year end and forecasting conversations. In the swiftly evolving world of media, maintaining a competitive edge is paramount, and dentsu's 2024 media trends report equips you for what lies ahead. For 14 years, dentsu's annual media trends report has been the industry's most sought-after trend forecast. Download the report now to prepare yourself for the future.

Download your copy today