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Insights

Future Focus 2020 - The Next Ten Years

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Data-Driven Commerce: Winning at Commerce in the New Digital Economy

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Fighting for Attention in a Multi-Screen World

The interconnection between TV programming and search behaviour isn’t new. In order to fully understand the link between performance and impact of multi-screen synchronisation, iProspect and Dentsu Aegis Network commissioned two separate studies.

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Future Focus 2019: Searching for Trust

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Future Focus 2018: The New Machine Rules

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Digital Assistants: Reordering Consumer Lives & Redefining Digital Marketing

Navigate the next digital revolution in our report with Bing

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Personalization: How personal is too personal?

We surveyed 4,500 consumers across 8 markets to test how much personalization can be valuable without being intrusive.

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Futur Focus: Delivering growth in the Digital Economy

The five principles to getting it right in the Digital Economy.

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From Exclusion to Inclusion