Vivek Bhargava is the founder and Managing Director of iProspect Communicate 2. About 17 years ago, Vivek actualised his entrepreneurial edge by founding Communicate 2, which has today emerged to be one of India’s largest Search and Social Media Specialist organisations. iProspect Communicate 2 dominates performance-oriented digital advertising domain in India, and helps digital agencies in Europe and the US to become more profitable and flexible by providing Search offshore services. Vivek has spent the last 17 years guiding the Digital Strategies of the likes of MTV, Newscorp, Citi bank, TCS, HDFC Bank, ClearTrip, and Reliance in both Indian and Global Markets. Vivek is a regular speaker at global events such as Ad-tech, SES, SMX, I-com, and the Apex Digital conferences in India. He has been called as a guest lecture at the prestigious Indian institutions such as IIT Mumbai, IIM Bangalore, and 20 other educational institutes.