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Tracking Consumer Behaviour Amidst Covid-19 (Coronavirus)

31/03/2020 Download now

At iProspect, our planning capability combines a data-driven approach (unparalleled access to data) with human-led insight (harnessed for more effective outcomes).To track consumer buying, search demand and media consumption across categories, we have created an interactive dashboard and point of view paper. Over the coming weeks, we’ll continue to share insights that we hope will enable partners to positively support their customers in these challenging times.
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Get ahead of your year end and forecasting conversations. In the swiftly evolving world of media, maintaining a competitive edge is paramount, and dentsu's 2024 media trends report equips you for what lies ahead. For 14 years, dentsu's annual media trends report has been the industry's most sought-after trend forecast. Download the report now to prepare yourself for the future.

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