As President, Ruth is responsible for the global iProspect proposition, business growth strategy and the development of focused initiatives and workstreams supported by the Dentsu Aegis operating model with over 3,800 people in 52 markets and 83 offices around the world. Ruth has over 25 years’ experience in Media and Digital Marketing. She joined iProspect Asia Pacific to oversee the search and performance marketing services and accelerate the digital media capabilities across the group in 2011. Prior to this, Ruth held leadership roles with Mediabrands and GroupM Interaction Asia Pacific in the capacity of founding CEO, and spent 10 years with Euro RSCG Worldwide heading its digital media operations in New York, Hong Kong and Sydney.
During her five years as CEO for iProspect Asia Pacific, Ruth increased the business from 40 people to over 1,000, brought seven busineses into iProspect through acquisition and achieved over 50% growth in revenue YOY.
The best brands attract the best people and the best leadership provides the tools, mentorship, access and inspiration to retain them. Our team must be motivated by challenges and inspired by the complexity of the digital economy.’