Charles Soon

Head of Analytics & Owned Media

Charles runs the data, analytics & technology team for iProspect Hong Kong. Charles and his team are responsible for web & mobile analytics, ad operations, SEO, attribution modelling, and services that fall under marketing data & technology.

Charles has been in several industries, including medical and video games, and was part of iProspect San Diego before coming to Hong Kong to lead the SEO team. Since then, he has transitioned and expanded his role to include all data and technology services.


Give me a lever long enough and a fulcrum on which to place it, and I shall move the world. -Archimedes