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The Impact of Google’s SERP Update

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On February 22, Google removed the right-hand side ads from desktop and tablet search results; an expansion of a long-running experiment on desktop search. By removing ads on the right-hand side but adding another ad on top, they have changed the experience for brands and consumers globally. 

Download iProspect’s POV to find out how it will impact brands and advertisers alike. 


Download "The Impact of Google’s SERP Update"