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How to optimise your Shopping Feed and improve Shopping Campaigns performance

There is no doubt that Shopping Campaigns are a must for every eCommerce Store that aims to increase revenue on Google Search.

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This Ad format is responsible of driving 90% of the revenue for one of our retail clients. This is the reason most of our optimisation efforts go towards improving our Shopping Feed and Shopping Campaigns.

In this article we are going to share 3 tips that you can take to further improve your Shopping performance.

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