How well do you know your customers?

Think you know your Cyber Monday discounts from your Boxing Day sales? Got your head around click & collect and mobile shopping? Do you pay attention to online shopping behaviour?

The digital landscape is changing rapidly. Often the things you thought you knew last month have actually changed and it can be challenging to stay ahead of the curve.

Together with one of our leading media partners, Google, we have developed this quiz to put your retail knowledge to the test. Some of the answers are very surprising.

 Here’s a taster:

What’s the biggest online retail day of the year?

  1. Black Friday
  2. Cyber Monday
  3. Christmas Day
  4. Boxing day

 How many UK adults use their mobile phone to make purchases?

  1. <20%
  2. 20-30%
  3. 30-50%
  4. >50%

Click on the iQuiz link below to get started.

Enjoy and good luck!

The Pace of Progress | dentsu 2024 Media Trends

Get ahead of your year end and forecasting conversations. In the swiftly evolving world of media, maintaining a competitive edge is paramount, and dentsu's 2024 media trends report equips you for what lies ahead. For 14 years, dentsu's annual media trends report has been the industry's most sought-after trend forecast. Download the report now to prepare yourself for the future.

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