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Hamish Kinniburgh appointed as the Global Chief Strategy and Consultancy Officer for all media agencies within dentsu

Hamish Kinniburgh appointed as the Global Chief Strategy and Consultancy Officer for all media agencies within dentsu

dentsu announces a strategic senior global hire, with the appointment of Hamish Kinniburgh as Global Chief Strategy & Consultancy Officer, Media, dentsu.

2 mins read

Carlsberg Group selects iProspect, a dentsu company, as new global media agency

Carlsberg Group selects iProspect, a dentsu company, as new global media agency

Today the Carlsberg Group announced that iProspect has been appointed as its new agency, responsible for driving the company's advertising and marketing campaigns across all markets.

2 mins read

Common Website Migration SEO Mistakes to Avoid

Common Website Migration SEO Mistakes to Avoid

Navigating your way through your website's migration without damage can be tricky. Avoid these SEO mistakes during the process and protect your rankings.

4 mins read

Ad Spend Report December 2022

Ad Spend Report December 2022

Advertising Spend is projected to keep rising through the next few years, but the growth is slowing. Discover more insights at iProspect.

2 mins read

Retail Media Shakes Up Adland

Retail Media Shakes Up Adland

eMarketer projects retail media spend to hit $61.15bn in 2024 in the US alone, accounting for nearly 20% of digital ad spend. Armed with an unrivalled wealth of first-party shopper data, platforms like Amazon, Walmart, and Deliveroo are turning themselves into compelling advertising options for brands.

3 mins read

RECMA names iProspect as ‘surging’ in annual media network report

RECMA names iProspect as ‘surging’ in annual media network report

RECMA (Research Company Evaluating the Media Agency Industry) named iProspect a Top 15 global digital agency network, ranked 14th overall.

2 mins read

News

dentsu bolsters global media offering by bringing together iProspect and Vizeum brands to form future-focused iProspect brand globally

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iProspect featured in WARC’s Gen Z Report

iProspect featured in WARC’s Gen Z Report

What do they think marketers need to keep in mind when trying to engage young people? Discover more about Gen Z, at iProspect.

3 mins read

Midyear dentsu Ad Spend Report 2022

Midyear dentsu Ad Spend Report 2022

The midyear follow-up to the January 2022 edition of the dentsu Global Ad Spend Forecasts points to a continued recovery despite another year of economic uncertainty.

5 mins read

iProspect snaps up Josh Dwiggins as new Global Chief Client Strategy Officer

iProspect snaps up Josh Dwiggins as new Global Chief Client Strategy Officer

iProspect announces the appointment of Josh Dwiggins to its global leadership team as Global Chief Client Strategy Officer.

2 mins read

Learn How The 3 Cs Can Help Brands Win

Learn How The 3 Cs Can Help Brands Win

Global President, Amanda Morrissey, delivered a keynote address titled ‘Convergence of Media’ at the unveiling of the dentsu-e4m Digital Advertising 2022’ report

5 mins read

Dentsu Ad Spend 2022

Dentsu Ad Spend 2022

The new dentsu Ad Spend Report forecasts 9.2% growth in global advertising investment in 2022, outpacing real GDP growth projections by 4.7 percentage points. Dentsu combines data from more than 50 global markets on a semiannual cadence. The current report anticipates US$745bn in global ad spend.

5 mins read

How to Effectively Navigate a Cookieless World

How to Effectively Navigate a Cookieless World

Conclusion | The Cookieless World

3 mins read

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