Grisel Duran
Our Team

Grisel DurĂ¡n

CRM Manager

My role at iProspect focuses on evaluating and delivering global CRM strategies in order to retain and strengthen our clients' business relationships. We achieve these objectives by identifying our potential users, we look for the most appropriate ways to communicate with the segments of interest and implementing CRM tools that help us measure the effectiveness of our tactics. Our mission is to maximize the life cycle of customers, retain and increase the conversion of this cycle and analyze our metrics.