Toronto, Canada, March 21, 2019 – iProspect Canada, part of the Dentsu Aegis Network, strengthens its leadership team to meet and exceed evolving client needs in an increasingly complex market. Since joining the network in July 2018, Dan Kalinski, CEO of iProspect Canada, has focused on restructuring the Canadian leadership team, attracting and elevating product and strategy talent and redefining the operating structure.
“It is an exciting time to be a part of iProspect Canada today as we continue to refocus on driving measurable growth for our clients and away from mere digital execution,” said Kalinski. “Since joining the Canadian iProspect team last summer, I’ve taken a hard look at every aspect of our business – organizational structure, service offering and the competitive landscape. With an expanded leadership team in place, including some of the industry’s top talent, we are well positioned to set new benchmarks in delivering industry leading performance marketing strategy to our clients.”
A key addition to the leadership team includes Gautham Maediratta, Senior Vice-President, Product & Strategy. Prior to joining iProspect, Gautham was APAC COO of Mindshare FAST. In his new role, Gautham directs and oversees the evolution of iProspect’s service offering across the digital ecosystem.
“I am extremely excited to be a part of iProspect Canada. Not only because of the agency’s global growth track record and the opportunity to work with some of the worlds’ leading marketers but also because of Canada’s unique digital landscape. Toronto has become North America’s fastest growing tech center and, apart from a $7 billion digital media ecosystem, offers the opportunity to partner with hundreds of innovative Canadian startups to grow both domestically and globally” says Maediratta. “I look forward to leveraging iProspect’s global product portfolio to reestablish iProspect Canada as an industry leader while proactively adapting our solutions to meet our client’s complex business challenges.”
Basil Hatto, Ronnie Malewski and Solène Deswarte have been promoted to Vice-President, Commercial Performance, Vice-President, Client Partners and Director, Business Performance respectively.
In addition, iProspect Canada recently welcomed, Danny Levine as Client Lead to manage and lead the Montreal-based team. Levine is a welcome addition with extensive experience in the management of multi-disciplinary teams.
“I’m thrilled to be a part of the iProspect team and look forward to leveraging the power of iProspect’s global network and tailoring our solutions to drive growth for our clients who operate within, and beyond, the Quebec marketplace,” says Levine.
About iProspect Canada
iProspect is a global, award-winning agency – driving business performance for the world's largest brands including General Motors, Loblaws, Coca-Cola, Mastercard, Subway and Mattel. The global iProspect team works across a network of 4,600 employees spread over 93 offices in 55 countries. The Canadian market is served by both Toronto and Montreal offices and includes more than 70 performance marketing specialists.
About Dentsu Aegis Network Canada
Dentsu Aegis Network Canada Innovates the Way Brands Are Built for clients through best-in-class capabilities in media, digital, data and creative communications services. The network’s focus on the digital economy and the distinctive products and services are delivered through agencies Amnet, Amplifi, Carat, Cardinal Path, DentsuBos, dentsu X, GRIP, ICUC, iProspect, Isobar, John Brown Media, MKTG, The StoryLab and Vizeum. As one of the top ten global Dentsu Aegis markets, the Canadian team is headquartered in Toronto and serves clients through a national network of offices in Vancouver, Calgary, Montreal, Saint John and Halifax with nearly 1,500 dedicated specialists. www.dentsuaegisnetwork.ca
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Dentsu Aegis Network Canada