iProspect Canada Announces Changes in Executive Leadership

In order to maintain its position as one of the country’s top digital performance agencies for its clients, employees and partners, today iProspect is announcing an evolution of its executive team. While Guillaume Bouchard will maintain his role as CEO, Nicolas Hamel, formerly COO, has been named President. Remy Leclerc, for his part, will take on the role of COO. These changes will allow the agency to facilitate innovation and growth, while maintaining its focus on responding to the needs of existing clients.

Guillaume Bouchard

Guillaume Bouchard
Chief Executive Officer, iProspect Canada

As cofounder of the NVI agency, which became iProspect Canada following its purchase by Dentsu Aegis in 2013, Guillaume will maintain his role as leader of the business. As CEO, Guillaume will continue to grow the influence of iProspect, both within the Dentsu Aegis Network and outside of it. He will ensure the development of the culture and long-term vision of iProspect, as well as its relationship with partners and major clients.

Nicolas Hamel

Nicolas Hamel
President, iProspect Canada

Having joined the team in 2007 as a partner and CIO, he then occupied the role of COO in 2011. Nicolas Hamel will now take on the role of President at iProspect Canada. In his new role, Nicolas will be responsible for integrating all the departments of the organization in order to ensure their direct and effective collaboration, with the goal of accelerating iProspect’s growth at the national level.

Remy Leclerc

Remy Leclerc
Chief Operating Officer, iProspect Canada

Remy has been promoted to the position of COO following three years as Vice President, Digital Business Strategy. In his new role, Remy will take over the operations of iProspect Canada, including client services and overseeing the digital marketing, creation and digital platforms teams. In addition, Remy will maintain relationships with our media partners (Google, Facebook, etc.) and the other agencies of the Dentsu Aegis Network.

About iProspect Canada

iProspect is Canada’s leading digital performance marketing agency. With a connected team of 3,000 digital experts across 50 countries, we are a critical partner to many of the world’s most successful brands. We help them deliver powerful and tangible business growth across all devices and digital marketing channels. Our offerings span the full spectrum of performance marketing including paid and natural search, performance display, content generation, data & analytics, social media management, mobile strategy and many more. Across the globe, we make digital marketing human by bringing everything together - creating the connections brands need to stay ahead, and giving businesses a tangible advantage in today's world. With iProspect, we help businesses stay in step with their audience at every touchpoint.

Media Contact:

Sonia Allard
Marketing Director, iProspect Canada
Phone: (514) 524-7149
Email: Sonia.Allard@iProspect.com