On Thursday, September 14th, at the 2nd Annual Bing Agency Awards, iProspect Canada received the "Agency of the Year, Canada" recognition.
The Bing Agency Awards, held this year at New York City’s Capitale, celebrate and reward outstanding work by search advertising individuals, teams and agencies working with Bing Ads. The second largest search provider in the world powering nearly one third of all PC searches in the US, Bing has recognized the emergence of a new and critical skillset within advertising agencies, and partners with them to develop intelligent search strategies that afford marketers greater success across digital marketing avenues.
“This award recognizes the hard work our teams have put in throughout the year. Winning ‘Agency of the Year’ is not something that happens overnight or because you delivered a few amazing campaigns. It requires continuous hard work from everybody, every team, day after day,” said Remy Leclerc, COO, iProspect Canada. “It is simply amazing to be recognized for our hard work. And of course, we thank Bing for the great support and investment they’ve put into this partnership, working hand-in-hand with the iProspect Canada teams. This award is the result of our solid partner collaboration. “
“Congratulations to iProspect for their amazing work. We are thrilled to celebrate their well-deserved recognition at the Bing Agency Awards,” said Paul Longo, Head of Agency Development, Microsoft Advertising. “Their breakthrough work is pushing innovation to new heights, not just in search, but across the entire media mix. This is their night to be recognized.”
iProspect is a global, award-winning agency – buying media and driving business performance for the world’s largest brands including The Home Depot, Adidas, General Motors and Microsoft. The iProspect team works across a network of 4,200 employees spread over 91 offices in 55 countries.
In 2016, iProspect won more than 200 awards including 15 Leadership recognition awards and 33 Agency of the Year titles, and was named #1 Global Digital Performance Agency by RECMA, Best Agency for Performance Marketing by iMedia, and both Best Place to Work and Most Effective Media Agency by TheDrum. Global President, Ruth Stubbs, recently received top honors as the Vision winner for the first Women Leading Change Awards presented by Campaign360. iProspect is part of the Dentsu Aegis Network, a wholly owned subsidiary of Dentsu Inc.
Marketing Analyst, iProspect