The Paid Media Analyst plays an integral role in execution of the paid search channel in outlining effective strategy and techniques for account, as well as implementing the paid search discipline, in addition to proposing recommendations and strategy to client.
The Paid Media Analyst will report to the Head of Paid Media/Paid Media Team Lead. This role requires a strong understanding of paid search, as well as of all aspects of performance marketing, to effectively drive day-to-day tactical execution of the service and meet client expectations.
This Analyst will collaborate with the Digital Business Strategist and channel team to ensure all analytics and reporting is clear and communicated efficiently to client. He can quickly understand and support initiatives that will contribute to the goals and success of client campaigns.
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