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Account Manager

Toronto

Job Summary

The Account Manager serves as the daily point of client contact responsible for project-related communication and execution. Reporting directly to the Account Lead, the Account Manager has a pivotal role to play in coordinating between the production and sales team in order to ensure that client deliverables are created on time, on budget, and per the scope of work. The Account Manager also contributes to the overall strategy and ensures it aligns with the client’s business objectives.

To succeed, the Account Manager must:

  • Fully comprehend the client brief and develop a project plan to deliver on agreed upon expectations;

  • Constantly refer to the project plan in order to react rapidly to new demands and adjust as required;

  • Balance the dual expectations of both the client and agency to ensure seamless project delivery and quality;

  • Effectively manage day-to day communications and ensure all client requests are met in a timely and service oriented manner;

  • Keep up to date on performance marketing tactics and trends in order to offer sound strategic recommendations to clients;

  • Act as a leader on his/her projects while encouraging a good rapport among colleagues;

  • Develop a deep understanding of performance marketing project requirements to support the information needs of the paid media and production team to enable project success;

  • Re-enforce established internal processes that are key to the organization’s success (e.g. creation of briefs, entry of hours into timesheets, etc.);

  • Work proactively on streamlining processes, while encouraging collaboration between teams;

  • Develop strong client, partner and vendor relationships;

  • Acquire a strong working knowledge of iProspect core services.

Main Responsibilities

  • Manage internal and external digital marketing projects, in collaboration with the Account Lead and/or paid production specialist for a portfolio of clients; 
  • Manage day-to-day communications both internally and with the client;
  • Maintain a daily follow-up with the client, the Account Lead and the production specialists;
  • Communicate elements of the brief to internal teams, and ensure comprehension of the objectives and underlying strategy;
  • Plan projects and supervise the execution of the various stages of production (manage scope, support teams in preparing and delivering assets);
  • Prioritize among the production teams and handle conflicts of resources, time and budget;
  • Provide administrative support to the Account Lead (billing, profitability reports, forecasts, performance reports, setup tasks, manage MPAs, etc.);
  • Aggregate and communicate performance reports;
  • Ensure the respect of schedules, quality of projects and budget;
  • With direction from the Account Lead, provide tactical and strategic recommendations to enhance performance.

Requirements

Professional experience
  • 2 years of experience in a similar position in the digital field;
  • 1 year of experience in project or account management;
  • 1 year of experience in an agency (an asset).
Academic training
  • Bachelor’s degree preferably in Marketing, communications, or commerce;
  • PMP training or other project management certification (an asset).

Specific competencies and abilities
  • Bilingualism (French and English);
  • Excellent oral and written expression;
  • Exceptionally strong organizational skills across multiple projects and priorities;
  • Strong ability in project or account management;
  • Ability to work with multidisciplinary teams;
  • Ability to adapt to workload and working conditions while maintaining a positive attitude and professional demeanor;
  • Proven interpersonal skills;
  • Sense of organization and of priorities;
  • Critical thinking and attention to detail;
  • Ability to manage conflicts;
  • Passion for performance marketing;
  • Good client relationship skills.

Preferred:

  • Knowledge of digital marketing (SEM, SEO, paid social media, display campaigns, content creation, analytics);
  • Proven agency or client experience.

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