iProspect Logo

News + Views

Humanity and society have only advanced because we are able to imagine a different world. Change is inherently in our DNA.

Our collections

News

Twelve Zeros, Five Comas

News

Mary Meeker’s 2018 Trends - ‘Simplicity’, China, and more

News

The Rise of Contextual Commerce

We have seven stories this week, including the rise of ‘contextual commerce’ (probably a better description than ‘social shopping’), Bacardi on IGTV, and DAN’s 30 wins at Cannes.

News

iProspect bring AI to SXSW 2018

iProspect Brings AI to SxSW
News

Inviting Snapchat friends to a group chat

This week we have 7 stories, including Snapchat’s new group video calling feature - it’s a party on your phone - a useful jargon buster from Carat Global, how live-streamed shopping could be the next big thing, and what not to say at The Masters.

News

Facebook makes it harder to use 3rd party data in targeting

This week we have seven stories, including Facebook’s new limits on targeting, Instagram’s new shoppable posts, Carat at SXSW, and Netflix’ first car show.

News

AI to Optimise Ads

News

An Organic Perspective to Voice Search Planning

News

A Tipping Point for Mobile Payments