Paid Social

Highly-targeted, with near universal reach - paid social is an essential but desperately competitive place to be. Here’s how we make you stand out.

How it works

  • 1

    Strategy

    Forget blanket strategies. We target different groups using a variety of tactics to get to where the results are.

  • 2

    Profiling

    We combine your eCRM data with cookie tracking and social user info to get placement and timing just right.

  • 3

    Integration

    We work alongside offline and online channels to create unmissable campaigns and find new social spaces for you to own.

  • 4

    Accountability

    We track business outcomes beyond social engagement, continually optimising for an ROI that speaks for itself.

Learn how it

Drives Results

iProspect partnered with Facebook, EE and Vizeum to trial highly experimental technology, combining hyperlocal Facebook ad targeting with all-new tracking technology from EE to test the hypothesis that social advertising could be proven to drive in-store foot traffic.